Responsible Business Concepts, 10 cr

Attention! Online registration is closed.
Date
    03.09.2019 - 18.12.2019
Last enrolment date
    11.08.2019
Location
    Rajakatu 35, Jyväskylä
Prerequisites
    Service system
Innovation process
Operational management
Goal
    The student is able to plan innovative, successful, responsible and future oriented concepts of SMEs'. He/she is able to evaluate the risks. He/she knows the main principles and terms of strategic management. The student identifies the facts, restrictions and possibilities in the environment of one's own expertise and business. He/she understands the meaning of social, environment, cultural and economic sustainability in particular business.
Contents
    Strategic thinking
Business concept
Cost-effectiveness
Responsible business
Accomplishment
    Lectures
Group working
In-class assignments
Creating the business concept
Individual studying
Project-based method
Literature
    Business plan -material
(for Finns) Rouhiainen, U.-M. 2005. Matkailuyrittäjän Maamme-kirja. Helsinki: Edita.
Koskinen, I, Mattelmäki, T. & Battarbe, K. 2007. Professional Emphatic Design: User Experience in Product Design. Helsinki: Edita.
Other material agreed on during the course, Current material, including English-language reading material, agreed on at the beginning of the course
Price
    150 €
Further Information
    avoinamk@jamk.fi
Other info
    Redesigning the strategy and concept through project-based method, experiential learning pedagogy and entrepreneurship education.

See the Timetable