Sport Tourism Management, 3 cr (Master's level)avaa tulostusnäkymä

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    07.06.2021 - 23.06.2021
Last enrolment date
    Compulsory first year business studies.
Comprehensive first year studies completed.
    Upon completion of this course a student will be able to apply key principles of sport tourism management to the management and marketing of sport tourism activities and organisations in a sustainable manner, leaving positive legacies and generating socio-economic development for host communities.
Competences: The student is able to demonstrate applied theoretical and conceptual knowledge of sport tourism principles.

The student is able to interpret and analyse complex
sport tourism issues and challenges and communicate solutions or alternatives.

The student is able to critically review relevant information
from a variety of media types and sources.

The student is able to both contribute effectively to a group context as well as to work independently.
    • Sport tourism management: people, places and activities
• Sport tourism development and environmental and social sustainability
• Designing and managing sustainable sport events
• Planning and managing legacies from sport tourism activities and events
• Bidding and hosting strategies for global sport tourism events
• Generating positive image and brand reputation through sport tourism activities
• Sport tourism niche markets: golf, adventure and extreme sport tourism
• Digitalisation and solutions for sustainable sport tourism
    The course follows face-to-face learning methods where students participate in online lectures, workshops, and other study activities organized via online. Furthermore, a student also completes individual assignments utilizing virtual study platforms and materials.
Further Information
Other info
    The course code is YHGS1008-3001. Use the code to view the course schedule at