Dynamic Creativity Management, 3 cr (Master's level)avaa tulostusnäkymä

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    07.06.2021 - 23.06.2021
Last enrolment date
The world has been ambushed into the “efficiency trap”. Even when possessing resources and technologies undreamed-of just a few years ago, most organizations continue implementing predictable and easily neutralized products, experiences and decisions that lead nowhere far. Creatives will always surprise everyone, winning the game.

This course is targeted to students that aim to develop and incorporate their creative talent as a real performance engine for their professional and career progress, in any field. Participants will experience a powerful growth and transformation at the end of the course

The first part of the course will focus on building solid creative skills. Through implementing truly inspiring frameworks, students will learn to identify their multiple creative intelligences (and their unique manifestation in every person), self-assess their personal creative profiles, stimulate their highest productivity states, and develop their own creative processes.

The second part of the course will focus on incorporating creativity into the professional context. Participants will learn to integrate vigorously creative initiatives in any organization, to stimulate and sustain high team performance levels during demanding situations, to lead intense creative transformations (preventing team burnouts), and to manage the particular challenges associated with creative personalities.

The course will end with a portfolio of practical tools to transform creativity into real innovations, ensuring that the creative outputs will be successfully utilized to revitalize products, services, technologies, professional skills, customer experiences and any other area that requires powerful turnarounds.

This course is ideal for participants that aim to work in professions and industries that require continuous innovation, renewal and adaptations. It will be delivered in a very inspiring, self-developing and enriching format.
• Creativity Management Overview: Real Creativity, Truths and False Myths
• Creativity Discovery Frameworks: Multiple Creative Intelligences, Creative Dimensions Mapping, Creativity Profile Identification, Creativity and Talent Matching Tools
• Creativity Activation Tools: Developing Highly Productive Mental States, Inspiration and Flow, Personal Creative Process Development
• Overcoming Paralysis and Creativity Challenges
• Professional Creativity Management: Leading Creative Intense Processes, Managing High Performance in Teams, Dealing with Challenging Personalities, Managing Creative Transitions and Designing Creativity Turnarounds in Organizations
• Creativity, Innovation and Renewal: Practical Frameworks for Revitalizing Products, Services, Customer Experiences, Technologies and any other Area
    The course follows face-to-face learning methods where students participate in online lectures, workshops, and other study activities organized via online. Furthermore, a student also completes individual assignments utilizing virtual study platforms and materials.
    The lecturer will provide the materials package
Further Information
Other info
    The course code is YHGS1004-3001. Use the code to view the course schedule at lukkarit.peppi.jamk.fi.